Launch Price: $67
(That’s 65% off)For jewelry brands that want to make THIS holiday season the best one yet
Sell More This Black Friday
Without Marking Down Your New Collections
10 simple ways to sell more this holiday season using the jewelry you already have. No discounts required.
How to Sell More This Black Friday Without Discounting Your Best Work
Want a big holiday season without slashing prices, designing a new collection, or living in your inbox all weekend?
Let me show you how to turn the jewelry you already have into holiday sales with 10 different deal types, and many of them don’t require a discount at all.
Most jewelry brands want a record holiday season, but very few have a plan for it. So they treat Black Friday like a flash sale: mark everything 30% off, send one email, and hope the discount does the selling.
When a holiday sale takes off, it’s rarely because of the discount size.
It’s because the brand made an offer people wanted, at a moment they were ready to buy, and told them about it more than once. Let me show you how to do that on purpose.
Welcome to
The Black Friday Sales Machine
The best part? These sales strategies work for all types of jewelry brands at different stages of growth.
These aren’t just for Black Friday. Tap in anytime you want a quick cash influx.
Get the bundle now and use these strategies all year long
You’ll walk away with…
- Ten proven deal types (many do not require a “discount”) that increase your average order value to sell through your existing inventory without discounting your best designs
- The exact email templates to edit, swipe, and set in advance so that people are aware of your offer and waiting to buy when it goes live
- Social media content teaser + strategy that gives you a roadmap for your entire promotion to build awareness, excitement, and interest in advance
- AI prompts to use with Desire AI or your favorite AI tool to customize your offers, emails, and social media to make it fast and easy peasy
- Email list building strategies to grow your audience so that people are waiting to buy your offer
- The After Holiday Glow-Up strategy to increase your average order value long after the holiday season is over
- The Promo Planner + Campaign Calendar + AI prompts to help you map out your goals and reverse engineer how to get there
- Automation Training + Swipes for your waitlist, abandoned cart, and post-purchase sequence
Pick your
Starting Point…
Smaller inventory or newer list
Bundles, gift with purchase, list building so people are waiting when you launch.
Growing brand
VIP early access, mystery boxes, teaser content.
Established with old stock
Destash and sample sales, plus discounting the right pieces without touching margins.
Real Sales From Real Jewelry Brands
My sales increased 72% within 3 months.
I had a 430% increase in April and a $6000 increase in May.
I went from extreme burnout to a 200% increase in sales with Flourish & Thrive.
Black Friday doesn’t have to be stressful or take weeks to plan when you join the Black Friday Sales Machine. The offers are built around inventory you already have. You don’t need to make anything new (unless you want to), and you don’t have to discount your best pieces.
Once you know which deals to run and when, you get to decide how big your holiday season is.
Start planning your
Black Friday TODAY.
This is a presale. You’ll get a confirmation email right after checkout, and we’ll email your access the moment the training opens.
Hi, I’m
Tracy!
I’ve built multiple jewelry brands, had a seven-figure year, and spent more than 14 years coaching jewelry designers on how to sell. And I learned the most important Black Friday lesson the hard way.
When I was restructuring my business, my consultant had me count my inventory, and I realized I had a bunch of “product” collecting dust that needed to be sold.
That’s why this training is built around deal types instead of discounts. Mystery boxes, bundles, destash and sample sales, VIP early access, and gift with purchase each give you a different way to bring in sales without touching the price of your current collection. And if you do want to run a discount, I’ll show you how to do it on the right pieces, at the right time, without hurting your margins.
Inside, I’m giving you exactly what to run, when to run it, and the emails, AI prompts, and automations to get it live, so you’re never starting from a blank page.
For many jewelry brands, the holidays are the biggest selling window of the year. What you do in the next few weeks can shape your whole year, and I’m handing you the same playbook I’ve used for my own brands and my students.
Frequently Asked Questions
Do I have to discount?
Is it too late to start?
Do I need Desire AI?
What if I don’t have a lot of inventory?
Is there live support?
What’s the refund policy?
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